An editorial photo is a photo that is usually published in newspapers or magazines along with the text. But nowadays, these photos sometimes are published on independent features too. The purpose of an editorial photo is to make people know about something. Editorial photos can be anything from fashion to food- but they must tell a story. It can be as large as an entire page of a magazine, or as small as one occupying one-sixth of that page. This field is promising from both commercial and job satisfaction perspectives. In this article, you will get to know the top 3 lesser-known editorial photography tips that will help to kickstart your career.
Top 3 Lesser Known Editorial Photography Tips
Style Of Editorial Photography
As stated earlier, the size and topic of editorial photos vary significantly. It implies that there is no one size fits all style for editorial photography. Every editorial photo requires a unique style. So, you need to understand the purpose and the audience first, and then modify your style accordingly. For example, you better shoot a formal candid for a political interview and invest your creative ideas in shooting for a fashion-related article. The style also depends on the place where you are going to publish the photos. You will not of course click photos for a daily newspaper and a film magazine in the same way. You should choose the models, their costumes and accessories according to that too. Whichever publication you work for, try to keep your style as unique as possible. Only then people will start noticing your work. But at the same time, make sure that your photos align perfectly with the content.
Understand The Concepts
As an editorial photographer, your job is to draw the attention of the readers to the content with which a particular photo is published. Now, every content has a distinct concept. If you do not understand that, editorial photography may not be the right career for you. When the content is briefed to you, do your research, and find out the ways you can create photos that go best with the concept. The more related your work and the text will be, the better.
Estimate The Budget
Though you get to showcase your work in leading publications and reach a large section of society through editorial photography, it often doesn't pay well. So, it is always advised to plan your budget, so that you do not face any problems while shooting. You may need to cut down expenses on equipment, studio, location, or model. Don't get sad if you are asked to shoot at a very low budget, because it will challenge you to overcome the obstacles with your creativity. Also, these works will fetch you much higher paying assignments in the future.l
You must have seen some amazing editorial photos that made you read the text with it. Following the above-mentioned tips, you yourself can click such photos now, which will attract people.
Written By Sanga Basu, Content Writer, WPC.